Here are a few posting tips from Instagram to get you started!

Update your Bio

Include your business name, keep to details related to your business and used keywords related to it. Have a clear clutter-free profile photo.

Add a call to action (what do you want your audience to do, how can you help them?) and a link - you only get one link on insta, so make best use of it - if you have multiple landing pages, try LinkTree!

Showcase your products

The most effective images are often the simplest ones. Take a picture of your product on a simple background.

Feature your employees

Introduce your employees to your community.

Go behind the scenes

Show people a side of your business that users don't typically see.

Highlight your customers

Show your existing customers some appreciation or recognition.

Ask a question

Encourage interaction with your business by asking your community with a question in your caption.

Engage

Reply to comments, visit your followers pages and leave positive comments (same with non-followers!)

Use trending hashtags

Lean into hashtags as an easy way to reach people who don't already follow you. If you're a salon owner, think about hashtags such as #nailart or #hairstyle. Bear in mind that more specific hashtags will reach a more targeted audience.

Post regularly

Stay top of mind with customers and fans by posting regularly. The more frequently you post on Instagram, the more interactions (likes, shares, profile visits etc.) you'll receive. Try to post at least two to three times per week so people are continually reminded of your business.

If you're struggling to keep your posts fresh and engaging just contact us - we can help!